Conducting design research could open many insights to make improvements and as a catalyst for creating innovation. This time, you're going to work with a real client for a real project!


6 weeks

(Coming soon in June 2023)

  • Week 1: Class Greetings
  • Week 2-5: Lesson 1-4 materials
  • Week 6: Class graduation

Time per week

Blended learning: 1 hours of independent learning and 1.5 hour live session of QnA and additional materials.

Weekly Material

Notes, videos, and homework


Rp. 2,700,000 for 5 early birds!

  • Fully online course, and has been structured to cater remote collaborations. The course materials are written in English while all communications are in Bahasa Indonesia.

  • Blended learning to fit your schedule. We designed the program to be flexible with your working life, so we suggest to do your independent learning before the weekly QnA.

  • Tools and frameworks based on industry standard. You will also learn not only the skill, but also the mindset to be a designer.

  • Work in groups on real projects with real clients.

  • Feedback from design mentor and peers on your weekly assignments.

  • Certificate of Completion that you can share with your professional networks.

  • Alumni community for deeper conversations and knowledge sharing.

IMPORTANT: After payment, Loket will send you an email as payment proof.

Somia Academy will contact you around 1-2 days after Loket’s email to confirm your registration.

What You Will Learn

Week 1

  • Stakeholder interview
  • Research Objective
  • Research Methods
  • Hypothesis
  • Research Questions
  • Research Plan

Week 2

  • Define & recruit users
  • Creating stimuli out of assumptions
  • Creating discussion guide
  • Conducting interview

Week 3

  • Download Data
  • Synthesize Data
  • Creating Framework

Week 4

  • Report writing and storytelling

Graduation Week

  • Reporting and presenting insights to the client

Design Research Skills
is highly suggested for you who...

  • Are a beginner or experienced UX designers, user researchers, design researchers, strategists, public service planners, customer experience & operational specialists or anyone who wants to start learning or refreshing their knowledge in design research skills
  • Are interested to learn about qualitative design research skills
  • Love learning, curious, optimistic
  • Are empathetic towards the users

What Others Say About This Class

"Generally, it is easy to find a good online course with good materials out there. But what makes Somia Academy Online different is that we could actively participating in classes, practicing the skills directly, and collaborating with all of the participants. For me, those things are what makes a knowledge stays put on my mind."

Dianka Adrianita
Cultural Streetscapers @Kantar Consulting

"I am impressed with the material coverage of this course. Not only it is providing a clear structure of Design Research, but also trying to address and equip participants with various ways of doing and thinking. The concepts and terminologies are well-introduced throughout the course and Q&A sessions which had successfully provoked my curiosity to follow them up further and apply them to weekly assignments as necessary."

Yehezkiel G.
Senior Interaction Designer @Traveloka

Instructor & Facilitator

Kevin Tan Instructor Somia Academy

Kevin Tan

Sr. Experience Design Consultant at Somia Customer Experience

Kevin has been involved in product research, advisory, and management for 9 years. His exposure in both private and public sector brings him to believe that listening closely to people’s story may uncover surprising opportunity area for organizations to move forward and grow.

Other than leading research work, he's also an active mentor in Somia Academy. Teaching Introduction to HCD and Design Research Class.

Ready to take your skills to the next level?

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