Conducting design research could open many insights to make improvements and as a catalyst for creating innovation. This time, you're going to work with a real client for a real project!

Class starts

8 September - 13 October 2023


6 weeks

  • Week 0 : Class Greetings
  • Week 1-4: Lesson 1-4 materials
  • Week 5: Class Graduation

Time per week:

Blended learning: 2 hours of independent learning and 1.5 hour live session of QnA and additional materials.

Weekly Material

Notes, videos, and homework


Rp. 2,750,000 for 5 early birds!

  • Fully online course, and has been structured to cater remote collaborations. The course materials are written in English while all communications are in Bahasa Indonesia.

  • Blended learning to fit your schedule. We designed the program to be flexible with your working life, so we suggest to do your independent learning before the weekly QnA.

  • Tools and frameworks based on industry standard. You will also learn not only the skill, but also the mindset to be a designer.

  • Work in groups on real projects with real clients.

  • Feedback from design mentor and peers on your weekly assignments.

  • Certificate of Completion that you can share with your professional networks.

  • Alumni community for deeper conversations and knowledge sharing.

IMPORTANT: After payment, Loket will send you an email as payment proof.

Somia Academy will contact you around 1-2 days after Loket’s email to confirm your registration.

What You Will Learn

Week 1

  • Research objective and questions
  • Hypothesis & Stakeholder Mapping
  • Research Methods
  • Research Planning

Week 2

  • Creating Stimuli Out of Assumptions
  • Creating Discussion Guide
  • Conducting interview

Week 3

  • Download Data
  • Synthesize Data
  • Creating Framework

Week 4

  • What to Include in Report
  • The power of storytelling
  • Report writing

Graduation Week

  • Reporting and presenting insights to the client

Design Research Skills
is highly suggested for you who...

  • Are a beginner or experienced UX designers, user researchers, design researchers, strategists, public service planners, customer experience & operational specialists or anyone who wants to start learning or refreshing their knowledge in design research skills
  • Are interested to learn about qualitative design research skills
  • Love learning, curious, optimistic
  • Are empathetic towards the users

What Others Say About This Class

"Generally, it is easy to find a good online course with good materials out there. But what makes Somia Academy Online different is that we could actively participating in classes, practicing the skills directly, and collaborating with all of the participants. For me, those things are what makes a knowledge stays put on my mind."

Dianka Adrianita
Cultural Streetscapers @Kantar Consulting

"I am impressed with the material coverage of this course. Not only it is providing a clear structure of Design Research, but also trying to address and equip participants with various ways of doing and thinking. The concepts and terminologies are well-introduced throughout the course and Q&A sessions which had successfully provoked my curiosity to follow them up further and apply them to weekly assignments as necessary."

Yehezkiel G.
Senior Interaction Designer @Traveloka

Instructor & Facilitator

Dono Firman

Dono earned his degree in Industrial Engineering from Parahyangan University in Bandung, Indonesia, and Audio Engineering in London, UK. He did a Master's degree in Strategic Design at Politecnico di Milano, Italy. Having a diverse and multidisciplinary background brings unique perspectives to his ways to solve problems.

Kara Andarini

Kara has earned a Master's degree in Narrative Environments from Central St. Martins, UAL and a bachelor's degree in fine arts. Participating in design and art projects broadened her curiosity and perspective on implementing design approaches to forecasting and historical narratives on exhibition design.

Ready to take your skills to the next level?

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